GSA Taps Pixar Exec as New TTS Commissioner

(Photo: Shutterstock)

(Photo: Shutterstock)

The General Services Administration, under fire for mismanaging its digital consulting division, announced today that longtime Pixar executive Rob Cook has been named commissioner of the Technology Transformation Service.

Rob Cook. (Photo: Pixar.com)
Rob Cook. (Photo: Pixar.com)

GSA formed TTS in May as a third service branch and centered it around its 18F digital consulting arm. 18F has come under fire in recent days as the result of a blistering inspector general report that detailed questionable business practices and massive financial losses.

“Rob is someone who has considerable experience both in delivering great technology and in building great organizations,” said GSA Administrator Denise Turner Roth in a statement. “I can’t think of a better or more qualified individual to take our emerging technology efforts at GSA to the next level.”

Cook joined Pixar in 1981 when it was part of Lucasfilm, first as a researcher and eventually as the vice president of software development. He was the co-architect and primary author of Pixar’s RenderMan software, which was used in 19 of the last 20 films to win a Visual Effects Oscar. Cook has received numerous academic and industry awards, including the first Oscar awarded for software. He has been named to both the Academy of Motion Picture Arts and Sciences and to the National Academy of Engineering.

Dan Verton
About Dan Verton
MeriTalk Executive Editor Dan Verton is a veteran journalist and winner of the First Place Jesse H. Neal National Business Journalism Award for Best News Reporting -- the highest award in the nation for business/trade journalism. Dan earned a Master's Degree in Journalism and Public Affairs from American University in Washington, D.C., and has spent the last 20 years in the nation's capital reporting on government, enterprise technology, policy and national cybersecurity. He’s also a former intelligence officer in the United States Marine Corps, has authored three books on cybersecurity, and has testified on critical infrastructure protection before both House and Senate committees.
One Comment
  1. Anonymous | - Reply
    This administration continues to exhibit bad judgment in information technology modernization at every step. Remember, the people that botched the Obamacare web stite roll out are the same people behind TTS. Those same people then ran another large deficit at the taxpayer's expense with 18F. This selection smacks of calling in Buzz Lightyear from an alternate universe. Denise should be required to testify what the selection criteria were for the candidates and how expertise in computer graphics satisfied the selection criteria. To infinity and beyond !

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